This engaging investigation activity allows students to use develop their innovation, creativity and collaboration skills to control the direction of their enterprise project. The resource set guides students through the entire project, from conception to evaluation, and includes resources/ guidance for the following activities: -Deciding upon different roles within their groups, in order to carry out multiple tasks effectively; -Designing a company name and appropriate logo and slogan; -Researching their product area, including competitors and USPs; -Conducting market research; -Budgeting; -Detailed product design; -Packaging design; -Creating instructions for users; -Formulating and presenting a persuasive pitch; -Surveying the target audience for their feedback; -Self-evaluating strengths and areas for development. A comprehensive PowerPoint presentation guides students through the project. There are at least a week’s worth of resources in here, enabling students to fully immerse themselves in the project. I orignally have used this with KS2 and KS3 students, but they could reasonably be adapted for students in KS4. All images have been cited at the end of the PowerPoint presentation and are licensed for commercial use.